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Beauty salons are in the business of appearance.It owes a promise to its customers to look better than the way they came. Hence, it is only fitting that the environment of a beauty salon is constantly judged by its appearance; there is no other way to build credibility with new customers or maintain the loyalty of older customers. It bestows confidence that you understand what looks good and makes them trust your judgment. More significantly, the design and ambiance must resonate with your target or predominant market. Its aesthetic should not only be warm and attractive but also reflect the personality of the business.
The looks and appearance are without doubt important but not at the detriment of functionality and convenience. In other words, design and functionality must be considered during the decoration process.
Designing a beauty parlor or salon requires careful deliberation and planning. Here, we discuss the practical steps to go about designing your beauty:
You start by drawing a floor plan, and this perhaps the most important but overlooked step in any decorating effort. Having a detailed and well-scaled floor plan helps you make informed decisions as regards both functionality and aesthetics. It allows you to utilize the available space for the comfort of both customers and staff. Floorplanning includes the identification, measuring, and sectioning off different areas such as the reception, styling booths, product showcase, and equipment storage.
The next step is settling on a  design theme. It involves choosing a color theme, palette, and pattern. This is the time you perfect the ambiance and tone of your beauty salon. You will be focusing on your targeted clientele and what resonates with them. We have already established that appearance is a major part of a beauty salon; hence, your goal is to make a lasting first impression.
You may also want to make adequate use of wall arts. Wall arts are incredibly useful in interior decoration. They very easily allow you to coordinate the various design elements of a room, while servicing aesthetic purposes. You can find high-quality and excellent salon pictures for walls like the ones above from Elephant Stock.
It is obvious how the two instantly set a mood for beauty; without the arts on the wall, you can easily imagine how bland and lack in personality it will be.
After you are satisfied with the overall theme, you start incorporating furniture and equipment. This is a time to think about design and functionality. The furniture should enhance the overall appearance of the place, especially meshing with the overall theme and fitting snugly into its designated areas.
Whether you are renovating your salon or just starting out, appearance is very important for a beauty salon but that does not mean it should compromise on functionality and comfort. Having a good interior already puts you a step ahead; it immediately makes your customers feel relaxed, trusting in your good sense of what looks good or not.
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